THE NETHERLANDS: After three successful editions, the Dutch Lily Days has gained an international reputation. The ‘Annual Four Days devoted to Lilies’ will be continued on May 20 – 23, 2014. During these days, the sixteen participating breeders, dealers and exporters expect to welcome thousands of interested visitors from around the world. ‘Our customers already know: you just have to be in the Netherlands at this time to see the absolutely newest varieties,’ says Arie Alders from MAK Breeding, one of the companies that initiated the event.
With an average number of visitors of 500-600 per company, last year’s Dutch Lily Days were a great success. Visitors came from the far corners of the globe: China, Japan, Taiwan, Indonesia, South Africa, USA, Mexico, Ireland, Spain, Hungary and Scandinavia. This year the publicity abroad has been intensified, according to director Hans Onings from Onings Holland. ‘The Dutch are already familiar with the Dutch Lily Days, while the customers of the participating companies are mostly located abroad. So we are going to advertise more in specialist periodicals.’
Arie Alders from MAK Breeding has been noticing many new faces during the four open days, as have the other participants. Visitors from other countries are not only here to see their main supplier, they select each year a few other companies to explore. These four days are too short a period to view the offers at all sixteen companies. But every customer already knows: you just have to be in the Netherlands at this time to see the absolutely newest varieties. Every year there are interesting novelties on display.’
The Dutch Lily Days collect together the complete range of the lily breeders and dealers in the Netherlands. The lily remains a typical Dutch export product, which is grown on an area of 4000 hectares. This puts lilies in second place right behind the tulip. Around the world 95 percent of all lilies come from the Netherlands. The official start of the Dutch Lily Days is held on Tuesday, May 20, at one of the participating companies. Through Friday, May 23, the participants’ doors remain open.
The participants in the fourth Dutch Lily Days are Van den Bos Flowerbulbs, De Jong Lelies, Bot Flowerbulbs, Laan Flora Facilities, Lily Company, Mak Breeding, Marklily, Onings Holland Flowerbulbs, The Originals, C. Steenvoorden, G.A. Verdegaal, Gebr. Vletter & Den Haan, VWS Flowerbulbs, World Breeding, Zabo Plant and Royal Van Zanten. You can find more information at www.dutchlilydays.com