GreenTech reports 20% increase in attendees

AMSTERDAM, Netherlands:  The fourth edition of the horticultural technology trade show GreenTech, welcomed 12,489 attendees from 114 countries; an attendance increase of 20% on 2018 figures, states event organiser RAI. Over 470 leading greenhouse builders, horticultural engineering and lighting companies, substrate suppliers, service providers, trade associations and research institutes exhibited at the RAI Amsterdam on June 11-13.

Organised under three pavilions, themed Vertical/indoor farming, Organic production and Medical cannabis, companies presented new technologies and solutions. The 3 day-event was all about sharing knowledge, doing business and discussing trends with a strong focus on new products and services.

On the opening morning Greentech celebrated its annual awards ceremony. An international advisory committee and panel of expert judges shortlisted 18 nominees across three categories:  ‘Innovation’, ‘Sustainability’ and ‘Concept’.

Natutec Scout from Koppert Biological Systems (pictured below) scooped up the ‘Innovation Award’ . Manual scouting is important in the horticulture industry, but also time-consuming and error-sensitive. With this in mind, Koppert designed the Natutec scout-app, an intuitive mobile application and dashboard that gives instant insight into the Integrated Pest Management (IPM) situation of greenhouse growers. This enables growers to respond rapidly in the on-going battle against potentially harmful pests and diseases. Head judge Harm Maters said that the tool is ‘globally applicable’, ‘simple and easy to use’, has global impact on indoor and outdoor farming and is a ‘great innovation’.

The GreenTech Sustainability Award went to Ridder NoNa+  from  Ridder Group. NoNa+ is the industry’s first cost-efficient sodium-removal solution that removes harmful sodium levels from drain water and enables emission free cultivation thanks to a unique combination of selective membrane and electrodialysis technology. This innovative system minimises the loss of expensive fertilisers and makes it possible to remove sodium without adding other minerals. The jury said that NoNa+ was a deserving winner as ‘it maximises the greenhouse water cycle while less investment, high input and zero sodium creates an affordable product for growers everywhere.’

e-Gro from Grodan won the GreenTech Concept Award. e-Gro is an open platform that provides comprehensive visibility and intelligent recommendations to help growers make data-driven decisions and optimise their total operation. The platform gives a clear picture of the root zone, the crop, the climate conditions, irrigation and harvest results. As a result, a grower has more control and can make better informed decisions.

Commenting on this year’s show Mariska Dreschler, Director Horticulture GreenTech said, “I am very pleased with the results of GreenTech 2019: there was a positive vibe, full aisles and a lot of attention for the knowledge sessions in the theatres. Lots of side events were organised and young talent was attracted to learn more about what the booming horticulture sector has to offer. Adding the new medicinal cannabis segment also proved to be a good step.”

The opening day of GreenTech  saw the official launch of GreenTech Americas, with a strong focus on the fresh produce and set to take place from March 24-26, 2020 in Querétaro, Mexico.

GreenTech’s decision to set up a satellite show in Mexico is only natural as the country is a major agricultural producer, its area of protected cropping is growing exponentially and it is viewed as the gateway to the USA, Canada and South America.

The next edition of GreenTech Amsterdam will take place on Monday 8, Tuesday 9 and Wednesday 10 June 2020 at RAI Amsterdam.

Photo by © Floris Heuer – all rights reserved