2016 GreenTech show attracts 9,271 industry professionals

Posted On 01 Jul 2016
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tradeshow_greentech 2016AMSTERDAM, The Netherlands: The 2016 edition of GreenTech concluded three busy days marked by the buzz of business. Visitors came from across the globe to see new technologies and find out what is new and upcoming in the industry.

The Breeders Pavilion and information-packed sessions at the Theatres were just two features not to be missed at the event, taking place at RAI Amsterdam. At the opening on the first day, Priva was crowned Overall Winner of the Innovation Award with their Deleafing Robot. The GreenTech Innovation Award represents worldwide recognition in horticulture technology.

Visitors spent more time at the show floor and that resulted in a vibrant exhibition with over 185,000 business meetings. “We were pleased with every, and I do mean every aspect at GreenTech”, says Greg Hendrick, president of Foody Vertical Farming from the US, “The layout, arrangements and displays of the stands allowed visitors to easily locate the products they were looking for and the clientele was truly wordwide. We look forward to GreenTech 2018.”

“The success of GreenTech was the great atmosphere and buzz on the floor.” says Mariska Dreschler, Manager GreenTech at RAI Amsterdam. “From the Award Ceremony on the opening day of the show to the high degree of knowledge exchange at the complementary sessions programme and the innovations in the InnovationLAB to the networking fun at the various social gatherings, GreenTech was the place to be. Now the work starts for GreenTech 2018, we look forward to it!”

Over three days a total attendance of 9,721 professionals from 113 countries visited the show (97 in 2014). The international share of attendees also keeps growing. This time 52% of the visitors came from outside the Netherlands. The largest growth came from Asia and the USA.

Innovations are reason number one for visitors to come to the show. There was an innovation route with 73 products and the Innovation Award together with the InnovationLAB puts the innovations in an even brighter spotlight. Priva won the Overall GreenTech Innovation Award and the international jury awarded two nominations with a Category Award. ISO Plantsampler by ISO group won in the Category Production, HortiMaX-Go! by Ridder Hortimax Group won in the Category Automation Solutions.

The registration fees for the Innovation Award in the amount 7,300 euros were donated to the African Medical & Research Foundation (AMREF) Flying Doctors, and their project in Kilindi, Tanzania, providing accessible water and sanitary facilities for the community.

An unprecedented 56% of exhibitors, representing over 200 companies signed up for the 2018 edition before the show closed. A fourth hall has been added to the floor plan, to allow for expansion. The next edition of GreenTech will be held 12-13-14 June 2018 and kick off with the GreenTech Summit the day before on June 11.

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