Green flowers are all the craze. Think of Dianthus barbatus Green Trick, the green Emerald rose from many years ago or the Green Star Gladiolus, all of them matching perfectly well with other colours in a mixed bouquet.
The news for the moment is Briba Green, a vegetatively propagated Trachelium that features an extremely long shelf life. Being granted the exclusive right to market this new Trachelium globally is Armada Young Plants from De Lier, The Netherlands.
The company’s managing director Gerard Lentjes explains the success behind Briba Green. “At first sight a greenhouse crop of cutting-raised Briba Green looks similar to that of a seed-raised Trachelium. Both feature the same uniform growth habit and crop times. But Briba Green is truly a unique product as it is sterile, so as a cut flower it lasts for a long time. Currently under trial here at our premises in De Lier, is a bouquet of Briba Green, behind glass exposed to direct sunlight but even after three weeks still looking bright. With seed-raised Trachelium both stamen and pistil tend to turn brown whereas Briba Green neatly keeps its colour.”
Protected with PBR in the Netherlands and the European Union, Trachelium Briba Green offers growers flexibility in harvesting. As flowers remain perfectly in shape they can be picked over several days. This newcomer makes a perfect filler flower in mixed bouquet and can easily replace Dianthus Green Trick or Solidago. “There’s always room for a well-branched, uniform filler flower,” said Lentjes.
Bram Prins is currently trialling a couple of thousand of this new Trachelium with flowers being marketed only pre-selected trade channels. The flower is not marketed through the auction clock.
So far, supply volumes are irregular but as of week 47 a fixed number of flowers will be planted weekly. The response from the trade at home and abroad is overwhelming.