SHANGHAI, China, September 14, 2012: It will be the continuation of successful cooperation: From April 17 to 20, 2013, China‘s most influential horticultural fair will take place in Shanghai, for the second time under the name of Hortiflorexpo IPM. Hortiflorexpo and IPM ESSEN (the global fair for horticulture) staged the first joint fair in the Beijing Exhibition Center in 2012. Hortiflorexpo IPM takes place every year, alternating between Beijing and Shanghai.
The Shanghai World Expo Convention & Exhibition Center is the newest and most modern fair site in Shanghai and offers optimum conditions for exhibitors and visitors. Less than nine months before the coming fair, the level of the registrations is very good: For example, France, the Netherlands, Korea and Taiwan have already confirmed that they will each participate in the fair with a cooperative booth. German exhibitors will present themselves on a cooperative booth which will be promoted by the Federal Ministry of Food, Agriculture and Consumer Protection.
Extensive Supporting Programme on the Occasion of Hortiflorexpo IPM Shanghai
An extensive supporting programme will be offered parallel to the fair. Inspection tours on which tree nursery and horticultural businesses will be introduced are being planned for international exhibitors. In live demonstrations, trade visitors will be able to marvel at the newest flower and plant trends.
The development of the market for horticulture and landscape gardening in China is breathtaking. The turnover volume of products and services is exhibiting a substantial growth rate of 20 percent per year. The principal reason for this positive economic development in the plant sector is that there is a greater need for urban areas and properties to be planted with greenery. In large cities, ever more significance is being attached to flowers for public holidays and traditional festivals. At present, the subjects of biotechnology and modern horticultural technology are trendy in China. The interest in the newest varieties of seeds and plants continues to be high.
Further information at: www.hortiflorexpo-ipm.com